CNN
FACTS FIRST
Throughout the pandemic, we worked with CNN on a number of quick turnaround PSAs aimed at sharing facts, combatting misinformation, and fighting voter suppression. Working in an “always on” capacity, we developed a workflow that allowed us to air a national broadcast spot in anywhere from 3 days to 2 weeks from the briefing, which is about as close as advertising can get to the speed of news. Below are a few favorites.
CREDITS
What a Mask Says/This is a Mask
Jason Leiva
Photographer/Retoucher/DP
Heard City
Sound Design & Mix: Mike Vitacco
Future Perfect
Original Composition
No Matter What We Vote/State Rules
Josiah Spencer
Photographer
Pure Productions
Retouching & Studio Services
Heard City
Sound Design & Mix: Elizabeth McClanahan & Evan Mangiamele
Future Perfect
Original Composition
FIG
CCO: Scott Vitrone
Creative Directors: Ross Fletcher & Howard Finkelstein
Editor: Jess Rosen
Design Director: Max Friedman
HoP: Jill Landaker-Grunes
My Role: Senior Producer