SQSP

× JEFF KOONS

We partnered with Jeff Koons for the fourth installment of our Squarespace Collection series, setting out to use Squarespace to create an online gallery containing every single piece of artwork Jeff has made over his forty plus year career. As you might have guessed, it was anything but simple and required a battalion of creatives, designers, and producers to upload nearly 4,000 images and corresponding information to birth JeffKoons.com. The design was then used to create an exclusive website template for Squarespace users.

To promote the website, we created a series of films and posters, my favorite of which you can see below. The Process Film was shoot in Koons’ NYC studio by our in-house creative team, and was directed by our CCO, David Lee, and cut by our editor, Sarah Harvey. The 3D animation film, entitled Inflate, was a passion project made possible by our talented friends at ManvsMachine.

CREDITS

Design/Direction: ManvsMachine

Color: Rare Medium

Colorist: Mikey Rossiter

Color Assist: Rachel Kong

EP/Managing Partner: Heath Raymond

Record & Mix: Alt_mix

Engineer: Cory Melious

Producer: Simone Gurren

Music & Sound Design: Citizen

SQSP In-House Creative Team

Chief Creative Officer/Director: David Lee

Creative Director: Ben Hodgin

Senior Art Director: Iwona Usakiewicz

Senior Copywriter: Niamh Grunfeld

Digital Producer: Dianne Kim

Head of Production: Erica Kung

Design Director: Satu Pelkonen

Design Lead: Albert Chang

Designers: Anni Peters, Jaycee Masucci

Senior Motion Designer: Marlon Morina

Staff Video Editor: Sarah Harvey

Staff Photographer: Craig Reynolds

Associate Photographer: Spencer Blake

Senior Filmmaker/DP: Alejandro Miyashiro

Senior Retoucher: Derek Kalisher

Production Designer: Alex Tutelian

Creative Developer: Siman Li

Head of Business Affairs: Kiersten Bergstrom-Pavlik

Senior Business Affairs Manager: Madeleine Hale

Brand & Creative Strategy Senior Director: Nate Skinner

Brand Partnerships Associate Director: Natasha Ivankovitser

Social Media Strategist: Celeste Scott 

Brand Manager: Olivia Cohen

My Role: Executive Producer

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SQUARESPACE DESIGNED TO SELL

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BENJAMIN MOORE